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» Credit Cards, Volume 8, Issue 3, 2008
If respondent accepts credit or debit cards as a form of payment AND did not shop for a better deal before settling for the fee they now pay for VISA transactions.

8b1. Why didn’t you shop? Was it because you:?

Response
1 Wanted to keep your banking business in one place 26
2 Thought the fee was fair 12
3 Didn’t realize you might get a better deal elsewhere 11
4 They are all the same 13
5 No reason to change/Convenience 6
6 Franchisee/ Franchisor decided 8
7 Too busy 5
8 Other 16
9 DK/Refuse 3
Total (%) 100
N 118

Notes: Twenty-six (26) percent of small employers who accept credit or debit cards as a form of payment and did not shop for a better deal before settling for the fee they now pay for VISA transactions because they wanted to keep their banking business in one place.


Volume 8, Issue 3, 2008
ISSN - 1534-8326

William J. Dennis, Jr.
NFIB Research Foundation



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