Marketing Perspectives
» Marketing Perspectives, Volume 6, Issue 8, 2006
If respondent's business sells primarily to businesses.
1a. To a large number of businesses or just a very few?
Response | ||||
---|---|---|---|---|
1 | Large number | 39 | ||
2 | Very few | 59 | ||
3 | DK/Refuse | 1 | ||
Total (%) | 99 | |||
N | 157 |
Notes: Thirty-nine (39) percent of small employers who sell primarily to business customers sell to many different businesses (Q#1a).